Australia’s forest industries showcased in new promotional videos

Australia’s forest industries have been showcased in new promotional videos produced by the Federal Department of Agriculture. The videos, the flagship of which premiered at last night’s AFPA Members Dinner in Canberra, cover different themes of forest industries and promote their environmental, economic and social benefits, Chair of the Australian Forest Products Association (AFPA), Mr Greg McCormack said today.

“Those of us who work within forest industries have always known of the truly renewable nature of the timber and fibre products that we produce, but these new videos will help tell the story in an excellent way to more Australians.

“These videos will also help build on the great work of Forest and Wood Products Australia’s (FWPA’s) ‘The Ultimate Renewable™’ campaign. A campaign that new research shows, has reached 25 per cent of Australians,” Mr McCormack said.

The main flagship video the Department has developed is titled ‘Australian Forestry – Planning for tomorrow, today’. It can be viewed on the Department’s website here. It premiered with an introduction from Federal Assistant Minister for Forestry, Senator Jonathon Duniam, at last night’s AFPA Members Dinner at Old Parliament House in Canberra.

Some other more focused videos have been developed with different themes.

Australian forestry: benefitting our communities here

Technology and innovation lead the way in forestry here

Replanting and regrowing for the future here

Wood – the ultimate renewable here

“I congratulate Assistant Minister Duniam and the Federal Department of Agriculture for the work on these videos and willingness to engage with industry. This content is a fantastic resource to showcase the great work of our industries,” Mr McCormack concluded.


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